It may not be something you’ve considered before, but with Christmas looming ever closer, now is the perfect time to reach out to your customers. Since the rise in email marketing, businesses have found it easier and easier to communicate with customers, with many choosing to electronically send their season’s greetings cards. This year, you should consider sending a physical printed Christmas card to your clients. Here’s four reasons why:
1. Stand out from the crowd
As mentioned, so many businesses send impersonal Christmas emails to their customers, many of which probably don’t even get opened. A physical Christmas card print is a personal touch and a great way to show you’ve put effort into sending festive wishes their way. Everyone opens their post and by sending a card you ensure you’ll be in their mind and not ignored amongst unopened emails.
2. ‘Tis the season for custom
Christmas card printing has an unrivalled shelf life. Decorating the house on the lead up to Christmas, cards will typically still be on show at the start of January. With the buying season and sales starting up in the New Year, this is truly a perfect time to make sure your brand is in the mind of your customers.
3. Build customer relationships
Sending a Christmas card is a simple gesture, but it’s one that’s memorable. Customers will associate your card with kindness and respect, helping to build trust and reputation for your brand.
4. The chance to customise
To stand out even more, don’t just choose a generic Christmas card design. When you send Christmas cards from your business you can make sure that the graphic design matches your branding. From colours to logos, your Christmas card is a perfect way to cement brand awareness throughout the homes of your customers.
When sending your Christmas cards make sure you use high-quality printing for a really professional feel. Here at PrintUK.com you’ll have access to a number of design templates, making it quick and easy to create your ideal design, check it out here Christmas card design. We can then offer quality printing so that it’s all taken care of. Contact us today to see how we can help.