Halloween is just around the corner, and it’s the month for all things frightening. But don’t let your marketing be one of them! Take a look over this list to make sure you’re not going to make any frightful mistakes this October.

1. Overcrowded posters/flyers

One of the best ways to get your business and its message across is to keep it simple. Posters or flyers that are overcrowded with information can look messy, unappealing and confusing. Use clear fonts, high-quality images and colours that work well together, for a neat finish. Online design templates can be a great way to ensure your print is perfect, without the need to hire a graphic designer. Ensuring your flyer printing is of high quality is also essential.

2. Spelling/grammar errors

Your print marketing is a representation of your business. It needs to be free of errors, especially when it comes to spelling and grammar. Make sure your copy has been proofread before that all-important print. You don’t want potential customers to think you rush things or don’t take your time to ensure quality. 

3. Not including contact details/call to action

What use is a compelling offer or a strong message if nobody can act upon it? Your call to action should be clear, concise and urgent. Reel people in by urging them to act and get in touch, be it over the phone, online or in person. Your marketing literature should include any relevant information your customers might need. 

4. Accepting poor print quality

Even the best design in the world will lose its power if the print quality is poor. Flimsy paper or a blurry finish take away the element of professionalism and high standard. To make a strong impression on prospective customers and clients, you need to make a great first impression. Displaying posters or handing out leaflets of low quality will encourage people to look elsewhere.

If you need high-quality printing of leaflets, posters or flyers, then visit PrintUK.com today. With templates, so you can design online, quick turnarounds and a flawless finish, PrintUK.com can fulfil your printing needs.